WILSON & FRENCHY

Inspired by all that is beautiful, Wilson and Frenchy are an Australian baby and kids brand loved across the world for its subtle colour palette, hand-drawn illustrations, playful graphics, natural and organic fabrics and custom designs. Specialising in premmie, newborn and toddler babywear, muslin wraps, bedding and our gift-ready kids sleepwear in sizes 1 to 7. Wilson and Frenchy are the go-to brand for new mums and style-conscious shoppers seeking beautiful gifts for friends and family.

Each season, our baby boy, baby girl and unisex collections are meticulously collated to tell a story that is original, whimsical and beautiful. Most importantly, everything we create at Wilson and Frenchy comes from the heart, with an eco-friendly sustainable approach, from our detailed designs to the special care and thought given to all aspects of your online shopping experience with us - from the quality of our products to our bespoke cotton drawstring garment bags with our iconic gold foil.